UTEP Miners

UTEP Athletics and The Jank Partner to Create Barbecue Sauce

8/27/2025 2:35:00 PM

EL PASO, Texas– UTEP Athletics announced a collaboration with The Jank to create an officially licensed Miner Magic Gourmet BBQ Sauce, a Hatch Chile jalapeño barbecue sauce, on Monday. The sauce will be sold at the UTEP Bookstore beginning on Wednesday, Sept. 3, and is also available to order online here. The first 50 customers who purchase the sauce at the UTEP Bookstore on Sept. 3 will receive a free t-shirt.

"Every bottle of The Jank tells my story," said Lamar Jones, Founder of The Jank Gourmet BBQ Sauce. "From Camden's city corners to Miami's musical heartbeat, to Texas's sunbaked tables, I created it because food should do more than fill you up; it should bring people together, spark joy, and fuel positive change. Partnering with UTEP isn't just another collaboration. It is proof that bold flavor and bold ideas can bring the world together and nourish both body and spirit."

"The Miner Magic sauce is aptly named, because the taste is exceptional," said UTEP Vice President and Director of Athletics Jim Senter. "Lamar and his team at The Jank have crafted a product that captures the spirit of the Southwest. It's bold and tangy with a little kick! We're thrilled to partner with The Jank as we continue to explore new opportunities in the consumables market."

"We are excited to partner with UTEP Athletics for another winning collaboration," said UTEP Bookstore Manager Xochitl Meyer. "This Miner Magic sauce is delicious and will become a staple for all your carne asada parties. We are excited for all Miner fans to taste it for themselves. You'll love it, trust us!"

This is UTEP Athletics' second branded consumable product, joining the highly popular Miner Brew from DeadBeach Brewery, which is currently being sold in Albertsons grocery stores throughout the city of El Paso.

About The Jank Gourmet BBQ Sauce
The Jank Gourmet BBQ Sauce is more than a condiment; it's a global invitation. Born in Camden, New Jersey, perfected in Miami's Little Haiti, and forged in Texas's Rio Grande Valley, Lamar Jones distilled his Emmy‑nominated musical flair and his passion for mentorship into one velvety‑smooth, tangy‑sweet blend. Free of high‑fructose corn syrup, MSG, and gluten, and kissed by a subtle whisper of smoke. The Jank has spent over a decade earning prestige and respect from barbecue aficionados around the world.

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